Pure Whey Deluxe
Flavour-driven whey protein line, designed across nearly 20 SKUs with bold taste-focused graphics.
We created the full Pure Whey Deluxe range for NXT Nutrition, spanning almost 20 flavours in 2kg tubs, 510g packs, and 30g sachets. The creative direction placed strong emphasis on flavour-centric visuals – each design highlights rich ingredients and indulgent textures to convey the taste experience at first glance.
The designs balance premium metallic elements with energetic flavour splashes, making the product stand out on crowded shelves. In addition to label design, we delivered print-ready files, 3D renders for marketing, and sachet adaptations that keep the brand identity consistent across all sizes and formats.
Flavours included: White Chocolate Hazelnut, Chocolate Orange, Double Chocolate Brownie, Strawberry Banana, Cookies & Cream, Cinnamon Swirl, Karak Chai, Brilliantly Biscuit, Coconut Cream – and many more.
