Candy Whey
We created the complete branding for Candy Whey – colorful candy-inspired sleeves and 3D renders that capture the fun, sweet and energetic spirit of the brand.
Candy Whey was designed as a playful, eye-catching concept inspired by confectionery and pop culture. Each flavor received its own dominant color palette and graphic elements referencing the candy it represents – from chocolate orange and hazelnut pralines to rainbow candies, strawberry swirls, and banana foams. The labels use bold gradients, dripping glaze effects, and vibrant contrasts to emphasize a “sweet indulgence” feeling. The logo was placed prominently in the center with a dynamic, candy-styled typography that feels soft yet powerful. Altogether, the design creates an instantly recognizable product line that stands out on the shelf, appealing to younger and energetic consumers who want their supplements to feel both functional and fun. The project was completed with a full series of 3D renders showcasing all flavor variants.
